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Just another day in the OC

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Jul 30 2008

CeFiore…..Thank you, but not for me

Lately I have been seeing lots of these CeFiore Italian frozen yogurt parlors, one of them opened up right next to my favorite gelato place downtown.  Last night while walking throught the crowds of busy Main street in Huntington Beach, I decided to pop in and taste this new treat.  I went ahead and tasted the chocolate flavor, let me tell you, it is not any different than Golden Spoon Yogurt.  This is an insult to the Italian culture, I had to ask the young lady behind the counter if they were serious about the whole Italian thing, she said that it was….total Italian.  I am so sorry people, but we do not have frozen yogurt in Italy, take it from me I lived there for many years.  We are gelato makers, not non-fat yogurt lovers, and what’s the deal with all those toppings?  Italy is not known for Fruity Pebbles and Pineapples, let alone Oreao Cookies.  Last time I checked, Oreo Cookies were an American thing.  Please! Give me a break, spear yourself the cash and head to Golden Spoon, you will thank me later, it is definitely 50% cheaper than this farce they make out to be enchanted.  O yeah, by the way Italians don’t do Green Tea’s and Acai Berry, seems to me we have some Asian flair.  Don’t be fooled, this is not Italian Yogurt, it is ordinary frozen yogurt with a high price tag!

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